Digital Marketing Program Features
The Digital Marketing Program provides graduates with the skills necessary to succeed in the specialized realm of digital commerce. The program coursework combines traditional marketing skills with the specialized technical skills required to develop first-class digital marketing content. In scenario-based coursework, students will create and apply digital marketing strategies that reflect real-world situations. Topics will include digital strategy, web development, and analytics as well as digital marketing, multimedia, SEO, and SEM techniques. All students will graduate with a professional portfolio, and students enrolled in the Associate of Applied Science degree program will participate in an internship/capstone course while completing 26 hours of general education.
Degree and Certificate Options
|Associate of Applied Science, Digital Marketing||60 Credit Hours|
|Technical Certificate, Digital Marketing||41 Credit Hours|
Program Integrity – Gainful Employment
In accordance with 34 CFR 668.6(b), that requires institutions to disclose certain information about the programs to prospective students, please see: Gainful Employment.